COCOLOCO was going green with their packaging. But how do you tell the world about your eco-conscious glow-up without sounding like a crunchy granola hippie?

What We Did: We spent a year crafting a content cocktail of branded magic and tactical twists, all bursting with personality. Think eye-catching flat lays of their new, eco-friendly tetrapaks basking in tropical sunshine, 3D motion videos of their new packaging in different tropical and fun contexts, and even a faux OOH piece in Orchard Road 🤭